The world is waking up to the calming powers of kava—and it’s not slowing down anytime soon. The global kava root extract market is projected to grow from about $1.58 billion in 2025 to over $2.8 billion by 2029, with an impressive 15–16% growth rate every year. That means more options, more innovation, and more visibility for kava in drinks, supplements, and daily routines.

So what does that mean for you and for us here at Kava Depot? Let’s dive in.

Why Kava Is Having a Major Moment

Kava isn’t new—it’s been cherished in Pacific Island cultures for centuries. But now, the wider wellness world is catching on. Here’s why:

• Natural stress support: With more people looking for plant-based ways to unwind, kava is becoming a go-to option.

• Rise of functional drinks: From calming teas to kava shots, the functional beverage market is booming. Consumers want more than just hydration—they want benefits.

• Better quality and variety: Thanks to innovations in extraction, consumers can enjoy kava in more potent and convenient forms—powders, capsules, drinks, gummies, and more.

What This Growth Means for U.S. Kava Lovers

For American kava fans, this is good news. More demand means more products, more brands, and more visibility for kava. And here at Kava Depot, we’re working hard to stay ahead—by offering:

• High-quality, tested noble kava

• Bulk options for kava bars and wellness brands

• Different kava forms for every type of routine

If you love kava, get ready to see it show up in more stores, more drinks, and even more social spaces like kava bars and wellness cafés.

The Tariff Twist: What You Should Know

Not everything about the kava boom is smooth sailing. Recent U.S. import tariffs have made it more expensive to import kava from key regions like Fiji and Vanuatu, two of the biggest producers of noble kava.

Here’s what’s happening:

• Kava itself is not taxed under the normal U.S. import rules

• But as of 2025, there are extra surcharges based on the country it comes from:

  • 32% tariff on kava from Fiji

  • 22% tariff on kava from Vanuatu

These new tariffs make it more expensive to bring in the best noble kava from the South Pacific. For U.S. importers like Kava Depot, it’s a challenge, but one we’re managing by diversifying sourcing, maintaining quality, and working closely with our partners overseas.

How We’re Helping You Stay Ahead

Despite these hurdles, our mission stays the same: to bring you the highest-quality noble kava at fair prices. We’re:

• Monitoring global markets and adjusting sourcing to minimize cost impacts

• Staying transparent about where our kava comes from

• Investing in education to help you understand what you’re drinking and why quality matters

As the kava market grows, so does our commitment to you. Whether you’re new to kava or a longtime fan, Kava Depot is here to keep you informed, stocked, and relaxed.

Ready for the Future of Kava?

With global demand booming and innovation on the rise, kava is stepping into the spotlight like never before. No longer just a traditional beverage from the South Pacific, kava is now finding its place on the shelves of health food stores, in trendy cafés, and in the hands of everyday people looking for a natural way to relax and reset. From your favorite local kava bar serving up chilled shells to new ready-to-drink kava products hitting national and online markets, the momentum is undeniable. As awareness grows and more people experience the calming effects of this ancient root, the kava wave is only getting stronger, and Kava Depot is proud to help lead the charge, supplying the highest quality noble kava to power at the best prices.